Chapter 8 of 12
Effect System
The Language of Experience
Topia uses effect words to organize common themes customers ask about.
Joy— uplifted, bright, lightCalm— peaceful, relaxed, softenedClarity— clear, sharp, focusedCreativity— inspired, open, expressiveConnection— social warmth, nature, peoplePresence— in the moment, awareExpansion— open awareness, new thoughtsInsight— understanding, reflection
✦ Read These Words Correctly
Effect words are not promises. They are a clean way to describe commonly discussed themes so a customer can compare profiles with better language.
No effect term is a medical claim or guaranteed result.